BEAUTY HILLS GOES SUSTAINABILITY

Anyone who chooses a beauty product today no longer makes their choice based solely on the promised effects and care properties: it should be sustainable, natural and without additives - "clean beauty" is in fact the trend. But what is actually behind it?

Beauty meets social responsibility

With the purchase of a product, I also support the values ​​of the beauty brand. "Clean Beauty" not only expresses the sustainability of the ingredients, but also social responsibility. More and more women and men are also tending towards conscious consumption when it comes to cosmetics. The "Clean Beauty" principle is very simply explained: "Less is more!" To be more precise, care products should really only contain the important ingredients and substances that are viewed critically should be avoided: These include, for example, microplastics and mineral oil. But sustainability and waste reduction also play a major role in this topic.

That means sustainability for Beauty Hills: Packaging & Refill

Since Beauty Hills has always relied on the best active ingredients, the team looked for other approaches to "clean cosmetic care". As a first measure, the unwelcome plastic adhesive tape had to give way. It was replaced with an alternative made of paper. Stylish and environmentally conscious! Then Beauty Hills Cosmetics started looking for a refill system. This refill system has been on the market since August 2020. By buying a refiller instead of a new product, you actually save 75% plastic - a big step that has a positive impact on your own ecological footprint. The next project is the adaptation of various outer packaging. Always proud of the clean design and the high-quality workmanship, Managing Director John Bardenheier sees this change with mixed feelings: "Of course I like our design and this quality. But I like our planet even more. Smaller outer packaging means more space in the box and in the end you might save a box for shipping. Calculated over the year, that is of course quite a lot.”

Beauty Hills Cosmetics understands the self-imposed goal of making the world more beautiful not only in relation to the skin of the customers. Beauty Hills wants to actively work to preserve the planet and help protect resources and fight to reduce waste.

Sustainability as a driving force for innovation

The topic of sustainability is becoming more and more important nowadays, because the natural resources and the earth's capacity to absorb pollutants are limited. What can I do to protect the environment - so that the next generation might also have something of this beautiful planet? More and more people are asking this question. And the answers are varied: regional shopping, awareness of the origin of the purchased food and an understanding of one's own ecological footprint. How far has my fruit travelled, how much CO2 did it take to get this steak onto my plate? So-called unpackaged shops are also becoming more and more fashionable. Many supermarket chains now have filling stations to encourage packaging-free shopping.

Leave a Comment

Your e-mail address will not be published. Required fields are marked with * marked

SKIN FINDER